Internet Novice’s Guide to Using the Internet

This is a guide written by an internet novice primarily to assist other internet novices.  The purpose of this blog is to help internet novices understand the concept of  search engine optimization (SEO).  Search Engine Optimization is the process of writing and promoting your work in a search engine-friendly manner.  As a result, search engines will value your work above your competitors when someone searches for something that relates to your content.

Importance of Search Engine Optimization

Without search engines, it is nearly impossible for people to find your website.  How can a successful internet novice like yourself attract new clients/readers or retain existing clients/readers when there is no way to reach your website?  With 18.2 billion explicit core searches (searches by a human) performed this December, search engine optimization is too big of a field for anyone interested in virtual promotion to ignore.  While being an expert at search engine optimization is not necessary for success, basic knowledge of search engine optimization can make a big difference in terms of promotion.  As the picture below shows, a few positions away from the top can make a huge difference in your traffic.  The Guide to Using the Internet provides you with the basic tools to identify and compete for keywords relevant to your side.

Internet Novice SEO

Roughly 81.63% of all clicks go to websites in the 3 positions of a website.  It is extremely important to identify and perform well on your keywords relevant to your website.  Now that we have established the importance of search engine optimization, it’s time to understand which search engines are important for your success.

Leading Search Engines

Core Search Entity Explicit Core Search Share (%)
Nov-11 Dec-11 Point Change
Total Explicit Core Search 100.0% 100.0% N/A
Google Sites 65.4% 65.9% 0.5
Microsoft Sites 15.0% 15.1% 0.1
Yahoo! Sites 15.1% 14.5% -0.6
Ask Network 2.9% 2.9% 0.0
AOL, Inc. 1.6% 1.6% 0.0

As you can see, Google dominates the search engine market.  When you optimizes your website, it is important focus primarily on complying with Google’s rules because if Google catches you violating its rules you can find your site invisible onthe primary search engine.   The Guide to Using the Internet focuses primarily on practices designed to improve your Google ranking to increase your traffic.  At a novice level, the practices suggested should benefit your ranking in all search engines; however, the algorithm (named after Al Gore, the inventor of the internet) used for determining your ranking differs depending on the search engine causing some search engines to respond more positively than others.

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11 thoughts on “Internet Novice’s Guide to Using the Internet

  1. Elizabeth McHuff says:

    This is a very interesting representation of your research in the field of SEO. I especially liked your tidbit about Al Gore inventing the Internet…

    Too bad it is also written like crap and makes me want to put a needle through my eyes! I smell!

  2. So…you’re saying my writing ability has military applications? I sense a new career! It’s a good thing too because if you’re my editor and you are saying it is written like crap we both may be in search of new careers.

    P.S Your scent isn’t that bad.

  3. I don’t think your writing is that bad. It’s actually nice and concise, which is rare for a tech blog. I can definitely see a use for search engine optimization, so thanks for your great article!

  4. Elizabeth McHuff says:

    Hahahahaha. Yes. We should look into this. Could come in handy in our future joint-venture / business initiative / exploit.

    Do I need to point out your grammatical errors in comments? .. Just wondering, you know, as your editor.

    P.S. You still smell like cheese.

  5. I understand what the SEO is for, but i am at a loss when it comes to using it, perhaps a few more posts breaking it down into its finer points, to help the complete SEO novice.

    As for your writing, its fine and as for ” grammatical errors ” who gives a damn about them.

    Write how you want to write and let everyone else go to help, if they don’t like your writing they can stay away.

    You will find 100s of ” grammatical errors ” on my site, but lots of people including published writers have told me not to change them, as its my style of writing.

  6. Team Oyeniyi says:

    You really shouldn’t lead novices astray re “algorithm (named after Al Gore, the inventor of the internet)”. While it is funny, people might take you seriously!

  7. Did you delete your last post.

  8. I put it to private. I came across something saying WordPress and Google Analytics don’t work together and I wanted to make sure it does work or edit my post so it doesn’t mislead users. It was only up for like 30 minutes, good eye.

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